At idPair, we are committed to promoting safer gambling practices and helping those who wish to stop. Our goal is to help consumers gamble more sustainably while delivering critical insights that drive advancements in responsible gambling research and technology.
Privacy and confidentiality are at the heart of our approach. idPair uses state-of-the-art anonymization methods to protect sensitive gambling data and personal information, ensuring that consumer information remains private.
By leveraging the power of anonymized data, we make it possible for researchers, regulators, and industry partners to generate valuable insights to promote safer gambling.
We power National Voluntary Self-Exclusion to help people take a temporary or permanent break from gambling.
We partner with universities to study data and improve public policy to make gambling safer.
We detect high-risk betting activity and assist with interventions that help people before they suffer severe harms from gambling.